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Tuesday, February 23, 2010

Music Review: Nothin On You - B.o.B ft. Bruno Mars

Speed: 104 bpm

Recommended bpm range: 100 to 105 bpm, 105 to 110 bpm

The DJ’s Take: Call it a case of the crossover. Let’s be real - popular hiphop isn’t really black anymore. Sure, we all “secretly” knew that white people were rap’s biggest fans, but the genre is now openly bending over backwards to further expand its target market over racial and cultural lines. It’s sort of like a hot girl in modern society. Initially, she’s cold and distant, which makes all the dudes gravitate towards her. But as she gets older and hungrier for attention, the ovaries start rumbling, and society starts saying it’s ok to be a cougar, she starts taking the initiative. And while that’s kind of nice for you, it’s also kind of strange.

Don’t get me wrong - this is a nice track for easy listening. But why does it sound so much like a cross between that Fray song from Grey’s Anatomy and Maroon 5? In any case, whether you like it or not, rap is turning into the musical equivalent of Chinese food - whether it’s authentic or not, people are buying what today’s artists are selling.

Download the song: